One of the fastest growing paint brands in North America, PARA Paints is a line of premium quality architectural paints, stains, varnishes and faux finishing products supplying the contract, maintenance, design and consumer markets via independent paint and wallpaper specialists. PARA is in constant touch with its customers, anticipating and responding to their demands and needs. Nathan Wilson started the Toronto Paint & Wallpaper Company in 1915 in a street level building on Yonge Street in Toronto. It was a small family business that catered 100% of its business to contractors. Nathan built the company on three key principles; quality, value and customer service.